GLASS ET CETERA
Rare 1970s triple gold plated drop earrings with rhinestones by Monet
2cmL, in good condition.
When Michael and Jay Chernow began their company in Providence, Rhode Island, they had no idea they would become one of the most popular and enduring costume jewelry manufacturers of the century. Forming their business in 1927, the brothers called it the Monocraft Products Company. They began manufacturing gold toned metal monogram plaques in beautiful art deco designs for women's handbags and purses.
After being in business for two years, the brothers expanded to include costume jewelry pieces. Using the same gold-plating techniques they used on the monograms, they created beautiful jewelry designs. Many of their early works were gold-plated monogram brooches, signed Monocraft. In 1937, the Chernow brothers changed the company's name and began marketing the jewelry under the name Monet.
The Monet Company always wanted to add a special touch to their jewelry creations. They were the first costume jewelry design house to add their company mark to every jewelry piece they manufactured.
Through the years Monet designers stayed abreast of the times changing their styles and designs to keep their jewelry stylish and in fashion. In addition they were responsible for many leading developments in the jewelry field including the barrel clutch for women with pierced ears and the friction ear clip, a very comfortable option for women with non pierced ears.
In addition to creating their own designs, Monet also produced jewelry for Yves Saint Laurent and Christian Dior.